Sample report
Obama vs. Romney — First 2012 Presidential Debate
This is the report DebateLens generated for one of its analysed debates, revised on 1 October 2026 after an external methodological appraisal: it is now framed as a preliminary, machine-derived descriptive case study, with reconciled figures and exploratory, multiplicity-corrected tests. The guide below explains every aspect the report covers, so each figure can be read against what it measures.
Complete research dossier
The downloadable Word edition includes the full report, statistical audit, tables, and publication-ready figures.
How to read this report — every analysed aspect
- Corpus and coverage
- The number of turns, words and coded records the report rests on, and how much of the recording carried usable gaze data. Every proportion in the report is read against these denominators.
- Review states and the counting rule
- Each record is machine-derived or researcher-entered and carries a review state. Only approved or qualified records are counted; drafts, rejected and excluded records never enter any figure.
- Domain I — Cohesion & coherence
- How each speaker ties the discourse together: reference, substitution, conjunction and lexical repetition. Counts are given per speaker and, where possible, per 1,000 words.
- Domain II — Pragmatics
- What speakers do with their words: speech acts, implicature and breaches of Grice's four maxims (quantity, quality, relation, manner). Each breach names the maxim and quotes the wording that supports it.
- Rhetorical moves (inside Pragmatics)
- Eight flagged moves — ad hominem, straw man, false dilemma, appeal to emotion, appeal to authority, loaded question, red herring, hasty generalisation — each with a verbatim quotation, turn, speaker, confidence and the maxim breached. A flag is raised only when the wording itself supports it.
- Domain III — Paralinguistics and eye gaze
- Observable non-verbal behaviour across the whole recording. q-gaze is gaze held toward the questioner, opponent or camera; a-gaze is gaze averted. Proportions are weighted by speaking time, and turn-onset and turn-offset gaze are reported separately, as in the original manual analysis.
- Domain IV — Ideology & bipartisanship
- Positioning toward party, nation and opponent: partisan framing, appeals across the aisle, and in-group/out-group construction, each tied to the turn in which it occurs.
- Domain V — Culturemic & pragmemic (ADAR)
- Culture-bound meanings (culturemes) and situated pragmatic acts (pragmemes) read through the ADAR framework, with the lexical fields that realise them.
- Lexical Cohesive Trio (Al Sharoufi 2014)
- Three elements per speaker: reference and transitional signals, patterns of lexical repetition (Hoey 1991: simple, complex, phrasal and propositional), and academic lexical phrases by function.
- Repetition matrix and central utterances
- Two turns sharing three or more counted repetition links form a bond. Each turn receives backward and forward co-ordinates; turns reaching the cut-off are central utterances, turns with (0,0) are marginal.
- Relational lexical web
- Each speaker's repeated words drawn as a network: words are points, joined when they meet in the same turn. Density, mean joins per word and the largest connected cluster show how tightly a speaker weaves repetition.
- Checkable factual claims
- Factual statements extracted for checking (opinions excluded). Any verdict is the researcher's, is shown with its sources, and never feeds the comparative interpretation.
- Reliability and rigour
- Blind second coding, Cohen's kappa, coverage and exclusion figures, and a sensitivity check showing whether the comparison survives the removal of low-confidence records.
- Status and descriptive interpretation
- A five-domain profile of one coded recording, not an overall score. Verbal domains are expressed per 1,000 words and gaze per minute of speaking time. Tests are exploratory: p-values are shown nominally and Holm-adjusted, and an order-aware block bootstrap respects the sequence of the debate. The comparative interpretation tallies, element by element, which participant's discourse is denser in the framework evidence counted for this corpus, and states which participant holds the stronger observed profile — the analytical upper hand — in this recording. It is not a statement of who won the debate, a ranking of candidates, or a prediction of an election.
- Consistency checks and data dictionary
- Every measure is defined beside the tables (numerator, denominator, weighting), and automatic checks confirm that the text, tables and figures come from one calculation. Downloads pause if a check fails.
- Limitations
- What the evidence cannot support: automatic-coding confidence, gaps in the recording, missing video, and any caveat that should temper the reading.
Methodology
Findings
Comparative analytical advantage
Computing the comparison from the analysed debate…
Status and descriptive interpretation
Limitations
Loading the statistical analysis…
Generate a report like this
Add a debate to a study, let the analysis run, then open the Report tab and press “Generate report”.
Generate your reportMore reference reports
Full reports on Clinton–Dole 1996, Bush–Gore 2000, Bush–Kerry 2004 and Trump–Biden 2020 are available to registered researchers.
Open the report library